Glass orb reflecting a picture of Earth with sunrise behind it - representing a metaphor for worldview

How the world works – Exploring worldviews

Are our worldviews holding us back, individually and corporately, from making the world a better place?

– – – – – – – – – – – – – – – – – –
I love it when I am listening to someone and, all of a sudden, a lightbulb goes off in my head. Something clicks, and I see the world differently. It happened to me recently when Ruth Wilkinson shared how she used PAS 808 to drive and frame conversations about worldviews. I realised that if we want to change the world (and I think we do), we need to delve more deeply into our individual paradigms about how it works.

Understanding the importance of worldviews

Our worldviews (and how we see ourselves in that context) affect our behaviours, and thereby the behaviours of our organisations, which, in turn, have brought the planet and its people to where we are today. Conversations about recycling, carbon footprints, and inequality are important, even existential. But the biggest existential question—“Why am I here?”—is all too often assumed, unresolved, and taken for granted.
So I wondered, how would I begin to engage people in such a conversation?

A framework for exploring worldviews and their implications

This led me to develop a kind of maturity model, based on how individuals might see themselves in relation to the world around them, and how this might translate into organisational behaviour and future implications. For this model, I drew upon concepts of progressive stages, influenced by models such as those proposed by Wilber, Kegan, Maslow, and, of course, the many people I have met throughout my life.
The idea of such a model is to give people the opportunity for self-reflection and, through discussion, to gain new insights, recalibrate their thinking, and inspire themselves and others to aspire toward growth. It provides a vocabulary and a framework by which people can gain new perspectives on their thinking and its implications, and work with others to make adjustments.
But why?

Purpose driven | worldview driven

worldviews maturity model

My thinking is that for change—including ecological and humanitarian change—to be sustainable, these behaviours must be rooted in an accurate narrative within ourselves: of who we are, who we want to be, and why. By reflecting in this way about who we are and how we are, we have a better basis for thinking about how our organisations should operate and how we might want to change them. It’s about change at the level of who we are rather than simply what we do—but one will follow the other.
So, I would like to share the model with you. The abridged model can be found on the right, but if you would like a fuller set of descriptions, the complete model (about twice as long) can be downloaded via this link.

Using the model

This model is designed not as a judgment but as a tool for reflection. Where do you and your organisation sit on this spectrum? What drives your decision-making, and how might your worldview be influencing the way you approach responsibility?
I know that many in business may feel that the higher stages—Committed Altruism and Selfless Dedication—are out of reach. But there are organisations operating at these levels already. They don’t always call themselves businesses, but they are purpose-driven, profitable, and making real change. And because they exist, I wanted to ensure they were included in the model.
There may be others reading this who are right now asking, “This is all very well, but how does this increase my profits?” But that very question may be part of the problem. If we’re so focused only on the short-term, profit-driven mindset, we are missing the bigger picture: how aligning with broader social and environmental goals leads to sustainable, meaningful success.

Next steps

I hope that many of you will use the model to reflect, even for just a moment, on what implications this may have for you, your business, and what you might do differently in the future. If this is you, I would love to hear your feedback in the comments below. And, if you would like to continue the conversation, please keep in mind that I have developed a half-day workshop for leadership teams to explore these questions. There is still funding available for it to be delivered at no cost — just ask.

Daily re-restructuring for agility? How adaptive structures maximise agile engagement.
Culture eats strategy for breakfast – but what sort of strategy are you feeding it?
Facilitating mental wellbeing – The power of adventure in keeping our minds fit & healthy.
Patterns of collaborative excellence – Rediscovering the lost wisdom of design.
Prescient emotional knowledge management – do you have what it takes?

Icon reflecting metaverse in seeing patterns for complex data

Driving your purpose with metaverse thinking

In metaverse* thinking, the focus is not so much on the ‘what’ as the ‘how’. Once you have the ‘how’ right, you can deliver almost any business goals you desire.

– – – – – – – – – – – – – – – – – –
*Metaverses are ecosystems** of curated data which enable and empower metalevel perspectives for the purposes of insight and agency

What is your purpose?

Purpose Driven Organization, as defined by the BSI in PAS 808:2022, is very clearly about establishing and realising a ‘higher purpose’ for your organization: A purpose that is about optimising your strategic contribution to the sustained wellbeing of all people and planet; achieving this wisely and ethically; while conserving and investing in key resources. It is not just about developing and clarifying a higher purpose, it is very much about redesigning and configuring your organizaton to best achieve that.
Sadly, however, much that has been written about ‘purpose driven organization’ in the business press has been about a more cosmetic approach. About translating an existing purpose into a more inspiring form of words, and then finding ways to share and communicate this to better motivate employees and business partners. And much of the negative press it has achieved has been about this so-called ‘purpose washing’ and the industry that has sprung up to profit from it.
Culturistics exists to help organizations better discover their purpose and to design better ways of delivering it. Whilst we believe in a higher purpose (ours is to help everyone live healthier and more fulfilling working lives through better achieving their individual and collective potential) it is not our role to define higher purpose for our clients – but we do help them to explore what it might be.

How do you make your purpose happen?

Whatever your purpose, goals and ideas, if they are sufficiently ambitious they will need the support of your people to achieve them. Strategy Engagement and metaverse thinking represent the surest and most sustainable means of securing that. So what are the ecosystems** that ensure effective strategy engagement?
You don’t need to be perfect at all these things. But improving the key ones will have a big impact on your likelihood of success. In other words, it will make securing your business goals far more certain. And it will enable your organisation to take on even more ambitious goals next time around.

Prioritising your focus

But how do you identify the key ones? You may already have a fairly clear idea on which they are. And reading the links in each of the bullets above will further clarify your view.
The thing is that the key things to get right will depend on a number of factors. Factors that are unique to your business, your context, and your goals. But if you would like some expert guidance on what they might be for your specific situation, call us. We love to chat about these things
And once your Strategy Engagement is working well, you can point it at pretty much any business goals you want and deliver on them.
Furthermore, seeking to achieve a challenging business goal may be your impetus to continue to improve your strategy engagement.

**Because the concept of metaverse has been pushed extensively in the digital world, there is an underlying assumption, a paradigm if you will, that its ‘ecosystems of curated data’ will be exclusively digital. However, as our list of ecosystems (above) illustrates, curated data can exist in many forms. It is not restricted to bytes, or even paper, but can exist in shared imagination, tacit skills, relationships, patterns, custom and practice. And it can be curated by dialogue, logic, policy, procedure, learning and indeed digital forms. Digital has a lot to offer the metaverse, but the idea is much greater than that, and we ‘miss out’ if we limit its potential to computing. In fact, one of the most inspiring propositions of a metaverse, published in a CLO article: ‘The future of learning’ was ‘that everyone can create their own adventure in an ecosystem supporting curiosity and experimentation’.
 

Helpful Resources: Virtual Flipcharts | Timers | Participation Hacks

Daily re-restructuring for agility? How adaptive structures maximise agile engagement.
Culture eats strategy for breakfast – but what sort of strategy are you feeding it?
Facilitating mental wellbeing – The power of adventure in keeping our minds fit & healthy.
Patterns of collaborative excellence – Rediscovering the lost wisdom of design.
Prescient emotional knowledge management – do you have what it takes?

Icon reflecting metaverse in seeing patterns for complex data

Securing your business goals with metaverse thinking

In metaverse* thinking, the focus is not so much on the ‘what’ as the ‘how’. Once you have the ‘how’ right, you can deliver almost any business goals you desire.

– – – – – – – – – – – – – – – – – –
*Metaverses are ecosystems** of curated data which enable and empower metalevel perspectives for the purposes of insight and agency

What are your business goals?

What are you seeking to achieve for your business?
  • Increases in your market share and entry into new markets?
  • Recognition as ‘the go-to business’ in your industry?
  • Better returns, efficiencies, satisfaction and profitability?
  • Greater impact on customers, stakeholders, society, ecology?
  • Exciting visions, ambitious plans, transformation?
  • … ?

How do you make them happen?

Whatever your business goals and ideas, if they are sufficiently ambitious, they will need the support of your people to achieve them. Strategy Engagement and metaverse thinking represent the surest and most sustainable means of securing that. So what are the ecosystems** that ensure effective strategy engagement?
You don’t need to be perfect at all these things. But improving the key ones will have a big impact on your likelihood of success. In other words, it will make securing your business goals far more certain. And it will enable your organisation to take on even more ambitious goals next time around.

Prioritising your focus

But how do you identify the key ones? You may already have a fairly clear idea on which they are. And reading the links in each of the bullets above will further clarify your view.
The thing is that the key things to get right will depend on a number of factors. Factors that are unique to your business, your context, and your goals. But if you would like some expert guidance on what they might be for your specific situation, call us. We love to chat about these things
And once your Strategy Engagement is working well, you can point it at pretty much any business goals you want and deliver on them.
Furthermore, seeking to achieve a challenging business goal may be your impetus to continue to improve your strategy engagement.

**Because the concept of metaverse has been pushed extensively in the digital world, there is an underlying assumption, a paradigm if you will, that its ‘ecosystems of curated data’ will be exclusively digital. However, as our list of ecosystems (above) illustrates, curated data can exist in many forms. It is not restricted to bytes, or even paper, but can exist in shared imagination, tacit skills, relationships, patterns, custom and practice. And it can be curated by dialogue, logic, policy, procedure, learning and indeed digital forms. Digital has a lot to offer the metaverse, but the idea is much greater than that, and we ‘miss out’ if we limit its potential to computing. In fact, one of the most inspiring propositions of a metaverse, published in a CLO article: ‘The future of learning’ was ‘that everyone can create their own adventure in an ecosystem supporting curiosity and experimentation’.
 

Helpful Resources: Virtual Flipcharts | Timers | Participation Hacks

Daily re-restructuring for agility? How adaptive structures maximise agile engagement.
Culture eats strategy for breakfast – but what sort of strategy are you feeding it?
Facilitating mental wellbeing – The power of adventure in keeping our minds fit & healthy.
Patterns of collaborative excellence – Rediscovering the lost wisdom of design.
Prescient emotional knowledge management – do you have what it takes?